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Review on ReChina Asia Expo

Supported by the flourishing Chinese economy and the great boom of the printing consumables industry, ReChina Asia Expo had a successful start in 2004 in Shanghai and has kept its fast development since its debut. Held annually in Shanghai, well-coordinated and energetically promoted by the organizer and powered by Recharger Magazine, Lyra Forum and CCIA (China Computer Industry Association), ReChina Asia Expo has grown throughout the years. In 2006, ReChina Asia Expo expanded significantly and made itself the world’s largest trade show in the printing consumables industry.

ReChina Asia Expo keeps its position as the biggest show of the industry and refreshes its record each year with an increasing number of exhibitors and visitors. As the biggest trade show in the industry, ReChina Asia Expo is favored by industry insiders worldwide for its large scale, industry focus and internationalized features. Every year thousands of visitors come from over 70 countries and regions to attend ReChina Asia Expo. The show is not only an international bridge between Chinese companies and the overseas market, but also a multinational platform for different foreign companies to trade and network.

ReChina Asia Expo is a professional printer consumables exhibition. The exhibition scope mainly includes ink cartridges, toner cartridges, ribbons, toner, ink and CISS; compatible, remanufactured and renewable consumables for printers and copiers; chips, OPC drums and other components and materials; manufacturing, remanufacturing, filling, testing equipment & tools, and other printer consumables and imaging supplies. All exhibiting companies are manufacturers of finished products and spare parts, raw material supplies, trade, sales and information services in the industry. And the visitors from more than 70 countries across the world are all specialized in trading, purchasing and distribution in the industry. They came all the way to Shanghai to explore new business and cooperation opportunities.

The 6th session of ReChina Asia Expo was successfully held at Shanghai New International Expo Center during December 2-4, 2009. The expo was a huge success and reached a new record in scale. It gathered nearly all of the competitive players of the industry, provided abundant resources, and attracted a great number of visiting professionals. 420 exhibitors and 10,128 attendees from the printing consumables industry attended the show. The show area exceeded 20,000 square meters.

The great number of attendees exceeded expectation. Hotels recommended by the organizer were all soon fully booked once posted. The number of pre-registered visitors increased significantly from that of 2008, while on-site registration reached a high of 6364. 9000 sets of prepared admission badge and lanyard has been used up in the first one and a half days, extra 2000 sets were brought into use for coming visitors.

The exhibitors brought their latest and most competitive products and technologies to the show. Specially decorated booths accounted for 68.6% of the total exhibition area. The spectacular design and decoration of their booths attracted close attention and great interests from the visitors. The exhibitors were kept busy during all the show hours by the continuous traffic of visitors. According to a random survey of 171 exhibitors, the degree of exhibitors' satisfaction reached 84.3%, which is much better than that of other shows in the industry.

traffic of visitors. According to a random survey of 171 exhibitors, the degree of exhibitors' satisfaction reached 84.3%, which is much better than that of other shows in the industry.

The visitors were busy negotiating and buying various quality products. Both the exhibitors and the visitors were very satisfied with the show. A random survey of 230 visitors showed that 91.8% of the visitors are satisfied with the show. When asked whether they would attend ReChina Expo next year, their answers were all firmly "Yes, Certainly".

The industry's world summit, Recharger and Lyra's China Forum, was successfully held at Sofitel JinJiang Oriental Hotel one day prior to ReChina Expo 2009. This full-day event provided in-depth analysis on industry trends and forecasts worldwide. The speeches of distinguished guests covered various industry hot-button issues and attendees all listened with care and participated actively in Q&A sessions. The Forum attracted more than 120 senior managers and experts from HP, Konica Minolta China, LG Chem, Ninestar, Singapore Adventus, Zhuhai Print-Rite and others. It was a high professional platform for academic research and market analysis on the consumables industry.

>ReChina Expo 2009 was a huge success. The large number of visitors and the potential business opportunities exceeded the exhibitors’ expectations. Exhibitors rushed to book their booths for ReChina Expo 2010. More than 200 companies including SCC, Ninestar, Beijing Laser and LG Chem reserved their booth. Many large companies made their booth reservation earlier than usual and many other companies expanded their booth space significantly. By noon of December 4th, 2009, 70% of the exhibition area has been sold which showed exhibitors’ satisfaction for this year’s show and their confidence in next year's ReChina Expo.

The 7th ReChina Asia Expo will be held in Shanghai at the China International Purchase Center (CIPC) on September 27-29, 2010, right during the period of 2010 Shanghai World Expo. It will be great for the visitors to make one trip for the two events in Shanghai. 2010 Shanghai World Expo is a huge gallery of human inspiration and thoughts, presenting the economy, culture, arts, science and technologies of nations across the world in more than 200 featured exhibition halls. Over 70 million people will visit the World Expo. The organizer will arrange “Shanghai World Expo Tour” for the exhibitors and overseas visitors of ReChina Expo 2010.

The organizers of ReChina Expo, based both in China and USA, will continue the efforts to enhance global marketing campaign. The organizers powerfully promote the show through Recharger, RePrint, ImagingFair and other 24 industry magazines and websites throughout the world. The organizer also conduct intensive propaganda at 16 other related shows in China, USA, Europe, South America, Russia, South-East Asia and etc.

Inspired by the success of ReChina Expo 2009, supported by the effectiveness of its prominent brand and large scale, plus the strong attraction of Shanghai and the World Expo, ReChina Expo will surely be more magnificent and glorious in the year of 2010.The organizers are confidently expecting 470 exhibiting companies and 12,000 visitors at ReChina Expo 2010.

ReChina Asia Expo, powered by Recharger Magazine, Lyra Forum and CCIA, will develop continuously and keep itself as the BIGGEST Expo in printing consumables and imaging supplies industry. Make your trip to Shanghai for ReChina Asia Expo 2010 and keep your businesses growing!